Good content is essential for organic rankings. To improve your organic search results, you need to work on your keywords and related variants in the content of the page. If you're in the B2B space, case studies make forms of content marketing great and long-lasting. Almost 40,000 search queries are written on Google every second, totaling 3.5 billion searches in a day or 1.2 trillion searches in an annual note.
This is necessary because good SEO is the bridge that connects customers to your business and helps generate leads. In addition, a study by Infront Webworks confirms that Google's first page receives 95% of web traffic, while subsequent pages receive 5% or less. Last but not least, useful content encourages visitors to bookmark it in Chrome, which is considered the most popular browser with a 45% share in the Internet browser market. Therefore, bookmarking in Chrome will improve the SEO ranking of your website. Not to forget that 72% of e-marketers consider content creation to be the most effective trick on the SEO exchange.
The images are applauded for captivating the viewer's attention. It's no wonder that pictures are known to speak louder than words. While using high-quality images for your website is a general rule, there are also ways to optimize images to improve page load time. Indexed pages are essential factors for SEO, since the content of your business is crawled on search engines. Consequently, a search engine can better recognize your website as a group of information for people. In addition, according to HubSpot, 53% of online marketers consider blogging to be their top priority.
The same source also describes that blogs help brands improve their ROI. From this point of view, long text is more useful than short content. Research suggests that a copy of content from 2000-2500 is ideal for a higher rank in search engines. Long material allows you to insert more keywords (including long-tail keywords), multiplies the dwell time, and also provides an opportunity to add outbound links. As a result, you'll be able to increase conversion rates. Here are my top 17 tips to help you improve your organic ranking:
- Choose relevant keywords for your website's content
- Optimize images to improve page load time
- Create indexed pages
- Focus on blogging
- Use long text with 2000-2500 words
- Insert more keywords including long-tail keywords
- Add outbound links
- Optimize HTML header tags
- Use partial match anchor text
- Focus on 2 or 3 important keywords
- Make sure title and description tag are closely related to the content of the page
- Optimize images on your site
- Dive into SEO techniques that will take your site to the next level
- Avoid optimizing multiple pages for the same keywords
- Constantly optimize your SEO strategy
- Produce high-quality content that is educational, insightful and personal
- Optimize web pages and their content around a search query (a “keyword”)
Even the first position (on average) receives about 30-35% of traffic. Now, what if you only have one category, like the blog, but then you have 300 posts in that category? You're probably not showing 300 posts per page, so some of them will be a long way off. If you want to continue to see organic traffic to your site increase, you need to go beyond the basics and dive into SEO techniques that will take your site to the next level. When you have multiple pages optimized for the same keywords, there is a good chance that none of them will rank very well. Today's consumer is smarter and more empowered than ever, so to engage with their needs and, in turn, develop their organic search authority, they'll need to produce high-quality content that is educational, insightful and personal. If you properly optimize the images on your site, you have a real chance of being able to position yourself prominently in the image SERPs. While going back and optimizing existing images may take some time, creating a process for adding and uploading future images to your site ensures that these boxes are checked from the start. Constantly optimizing your SEO strategy to meet these updates will ensure that your search volume remains constant. In a way, SEO is an obscure art, but as you've already discovered, there are a lot of simple steps you can take to improve your organic search rankings. The best candidates for content updates are time-sensitive content (in other words, topics such as SEO that are constantly evolving), as well as publications that receive organic traffic but have the potential to get much more.
For each search query, Google's algorithm weighs all the pages you find relevant and reputable, and organizes the results accordingly. Your goal when doing SEO optimizations is to rank highly for target keywords that are likely to generate sales. If you follow these SEO tips and apply them correctly I can almost guarantee that you'll see your rankings improve.